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Digital Marketing & E-Commerce with AI

Duration

8 Weeks

Start Date

07.12.2026

Format

hybrid

Start Time

09:00

Digital Marketing & E-Commerce with AI

Course Overview

This course provides a deep understanding of integrating Artificial Intelligence (AI) into digital marketing and e-commerce. Participants will learn how to leverage AI tools to optimize campaigns, segment target audiences, and create personalized content. Additionally, the course covers AI-driven behavioral analysis and automated systems to enhance customer management. E-commerce specialists will be trained to use AI for platform optimization, checkout processes, and improving the shopping experience. Participants will gain insights into the future of digital marketing, including predictive analytics, dynamic retargeting, and the use of machine learning for decision-making.

Summary

AI Automation | Campaign Optimization | E-Commerce Optimization | Personalization

Enrollment Requirements

PC skills
German (English)

Course Content

AI Tools for Sales Automation
Lead Generation with AI
Sales Forecasting with AI
Personalization of Sales Strategies with AI

Tools & Technologies

AI Marketing Tools
E-Commerce Platforms
Analytics Systems
Personalization Engines

Target Audience

Digital Marketing Managers
E-Commerce Managers
Marketing Analysts
Sales Professionals

Course Details

Enroll today to secure your spot

Education Voucher for Job SeekersFree
Education Voucher for Companies (QCG)Free
Self-Payer2000 €
Teaching Units
320
Start Date
07.12.2026
Format
hybrid
Measure number
962/182/2025
Duration
8 Weeks
Certificate
Yes

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